African entrepreneurs are determined to take shopping online, with 264 e-commerce startups now operating continent-wide despite the myriad challenges they face and poor prospects regarding the road to profitability.<\/strong><\/p>\n

The Afri-Shopping: Exploring the African E-commerce Startup Ecosystem Report 2017<\/em> offers data pertaining to the 264 e-commerce startups operating across 23 African markets, as collected and analysed by Disrupt Africa between 2015 and 2017.<\/span><\/p>\n

The report finds a substantial discrepancy between entrepreneur eagerness to launch e-commerce ventures, and the slow path to profitability for companies active in this space. \u00a0<\/span><\/p>\n

While the number of startup launches are accelerating each year, the startup survey conducted for this report revealed less than 30 per cent of Africa\u2019s e-commerce ventures are profitable to date. \u00a0<\/span><\/p>\n

The report looks in depth at regional hotspots; and divides e-commerce into 12 sub-categories examined separately.<\/span><\/p>\n

The publication also includes:<\/span><\/p>\n

– Consideration of the pan-African spread and growth of e-commerce ventures;<\/span><\/p>\n

– Discussion of startup activity in 12 sub-sectors of the industry;<\/span><\/p>\n

– Data on e-commerce startup launches by year;<\/span><\/p>\n

– Tracking of funding in the e-commerce space;<\/span><\/p>\n

– Analysis of profitability of e-commerce ventures;<\/span><\/p>\n

– Survey data on challenges faced by e-commerce startups.<\/span><\/p>\n

The report is available at a cost of US$150.
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